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Other Marketing Services
- Global Branding - Web design - E-Marketing Planning - Social Media Marketing - SEO/SEM - Advertising Agency Services
•Digital Marketing Planning •Build content strategy •Implement search engine optimization (SEO) •Inbound Marketing •Solid landing pages •Website architecture •Social Media Plan •Use Analytics
Global Sales Strategies
•We design your sales plan, setting objectives and strategies. •Alliances with International Partners. •We offer to be your representative on behalf of your company •Local linguistic and cultural business acumen.
Global Market Research
We interpret consumer behaviour into key customers actionable marketing strategies. •Who is your customer? •Who is your target market? •Who are your competitors? •Competitor’s distribution channels? •Competitive Intelligence •Consumer Behavior
Integrated Marketing Communications
We create for your business the Integrated Marketing Communications Plan: corporate communications, advertising, branding, sales promotion, public relations, and direct marketing work synchronously in international markets. •Websites •Advertising: print, online, radio, TV. •Marketing Collateral: brochures •Online Marketing: advertising, opt-in email •Events & Trade shows •Budget and allocate resources
BRAND AND BASIC CONCEPTS •Brands Versus Products •Importance of Brands •Local – International - Global Brands BECOMING GLOBAL •Global Brands’ Competition •Standardization •Adaptation-Customization •Country Of Origin Effect GLOBAL BRANDING •Building a Global Brand •Brand Positioning •Brand Name Selection •Brand Name Strategies •Brand Development •Brand Management •Advantages of Strong Global Brands
As trade across boarders expands, international relationships are increasingly critical to business performance. It is global marketing with the conscious aim to develop and manage long-term and trusting relationships with customers, distributors, suppliers and other parties in the international environment.
Glocalization is the concept that in a global market, a product or service is more likely to succeed when it is customized for the locality or culture in which it is sold.
International Marketing Services
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